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41.

MANAGEMENT & MARKETING

Orthodontic Marketing Through Social Networking

Volume 47 : Number 5 : Page 321 : May 2013

This column is compiled by JCO Contributing Editor Robert S. Haeger, DDS, MS. Every few months, Dr. Haeger presents a successful approach or strategy for a particular aspect of practice management. Yo...

42.

MANAGEMENT & MARKETING

A Strategic Orthodontic Marketing Plan, Part 2

Volume 47 : Number 1 : Page 31 : Jan 2013

(This column is compiled by JCO Contributing Editor Robert S. Haeger, DDS, MS. Every few months, Dr. Haeger presents a successful approach or strategy for a particular aspect of practice management. Y...

43.

MANAGEMENT & MARKETING

Orthodontic Reengineering and Change Management

Volume 31 : Number 6 : Page 367 : Jun 1997

Before I attended my first local dental society meeting, I received a call from the senior and most respected orthodontist in town. He asked me to meet him at the entrance to the meeting room. When I ...

44.

MANAGEMENT & MARKETING

Effective Conflict Management

Volume 27 : Number 11 : Page 0 : Nov 1993

This month's column is a follow-up to Dr. Roger Levin's article on team building (JCO, August 1993). Although it is the first contribution I have used from anyone other than a dentist, it was inspired...

45.

MANAGEMENT & MARKETING

Strategic Financial Statements for Better Practice Management

Volume 48 : Number 11 : Page 703 : Nov 2014

Industry-standardized financial statements can offer benchmarks for comparison to your colleagues, provide ongoing financial information for managing your practice, organize your expenses for review ...

46.

MANAGEMENT & MARKETING

Post-COVID-19 Management Guidelines for Orthodontic Practices

Volume 54 : Number 6 : Page 351 : Jun 2020

Drs. Park, Kim, Kai, Rogowski, and Liu offer recommendations for human resource and financial management in the post-COVID-19 era. Department of Labor regulations for expanded family and medical leave, considerations involved in bringing employees back, and cash-flow and marketing strategies are covered.

47.

MANAGEMENT & MARKETING

Implementing the Patient Manager System

Volume 34 : Number 12 : Page 715 : Dec 2000

Assigning one chairside assistant or treat­ment coordinator to each individual patient can create an advantage in both the technical and interpersonal areas of our practices. Since many patients take ...

48.

MANAGEMENT & MARKETING

Are the Fees Right?

Volume 34 : Number 9 : Page 543 : Sep 2000

This month we revisit the issue of fees. As Dr. Juan Morales states in his article, fees are usually based on what the other orthodontists in the community are charging, rather than on the expenses an...

49.

MANAGEMENT & MARKETING

Ask Ann Marie: Background Checks

Volume 55 : Number 11 : Page 694 : Nov 2021

In this regular feature of JCO’s Management & Marketing column, Dr. Gorczyca will answer readers’ questions on practice management. This month, she responds to a query about performing background checks on new employees, including the orthodontist’s responsibilities before, during, and after the process.

50.

MANAGEMENT & MARKETING

Today's Top Challenges for Orthodontists, Part 2

Volume 33 : Number 12 : Page 715 : Dec 1999

This month's column is a continuation of a theme begun in the September issue. Three man­agement consultants were asked to identify the most common challenges they encounter in working with orthodonti...

51.

MANAGEMENT & MARKETING

Defining Starts and Status Codes for Actionable Analytics

Volume 49 : Number 3 : Page 191 : Mar 2015

This column is compiled by JCO Contributing Editor Robert S. Haeger, DDS, MS. Every few months, Dr. Haeger presents a successful approach or strategy for a particular aspect of practice management. Yo...

52.

MANAGEMENT & MARKETING

A New Approach to Patient Motivation & A Model for Staff Development

Volume 31 : Number 9 : Page 613 : Sep 1997

This month's column combines two articles that both present unique approaches to personalized care. Dr. Alex Axelrode and his son, Dr. Mark Axelrode, describe the evolution of their Orthodontic Suppor...

53.

MANAGEMENT & MARKETING

Ask Ann Marie: Dealing with Job Openings

Volume 56 : Number 12 : Page 734 : Dec 2022

Dr. Gorczyca responds to a reader’s question about how to publicize a new job opening for an orthodontic assistant. Effective channels outlined here include Internet job sites, social media, dental networks, sales representatives, and local colleges and high schools.

54.

MANAGEMENT & MARKETING

Ask an Expert: Embezzlement in Orthodontic Practices

Volume 56 : Number 2 : Page 117 : Feb 2022

Management & Marketing Editor Ann Marie Gorczyca presents the first in a series of Q&A sessions with experts on orthodontic practice management. In this installment, Wendy Askins of Prosperident answers questions on how to recognize, handle, and prevent embezzlement.

55.

MANAGEMENT & MARKETING

Profit Realization: A New Standard of Practice Success

Volume 33 : Number 6 : Page 333 : Jun 1999

When I first started practice nearly 25 years ago, the focus of many consultants and practice-­management lecturers was on gross production. That was the way to evaluate the success of a practice. Man...

56.

MANAGEMENT & MARKETING

Ask Ann Marie: Motivating Staff

Volume 57 : Number 9 : Page 532 : Sep 2023

Dr. Gorczyca responds to a question on motivating staff members. Elements of Type I (intrinsic) and Type X (extrinsic) behavior are covered. The author also lists nine ways to inspire team motivation and seven strategies to boost your own motivation.

57.

MANAGEMENT & MARKETING

Strategic Planning: Your Map for Your Future

Volume 28 : Number 8 : Page 0 : Aug 1994

Several years ago, at a Great Lakes Association of Orthodontists meeting, I heard a table clinic presented by Dr. Edwin V. Sylvester of Battle Creek, Michigan. Dr. Sylvester talked about W. Edwards De...

58.

MANAGEMENT & MARKETING

Ask Ann Marie: Consent for Additional Treatment Fees

Volume 58 : Number 1 : Page 44 : Jan 2024

Dr. Gorczyca responds to a query about informed consent in a case where the two parents disagreed about paying for a switch from fixed appliances to clear aligners. She offers strategies for improving communication, emphasizing important topics, and avoiding future disputes.

59.

MANAGEMENT AND MARKETING

What Influences a Pediatric Dentist to Refer to a Particular Orthodontist?

Volume 50 : Number 4 : Page 231 : Apr 2016

While orthodontists have traditionally relied heavily on referrals from general and pediatric dentists, an increasing number of patients have been receiving orthodontic care from non-orthodontic providers. As far back as 1981, Dugoni and colleagues reported that 55% of the orthodontic treatment provided through prepayment programs in California was delivered by non-orthodontists. In 1984, Moorrees noted an increase in the number of general and pediatric dentists offering orthodontic services.

60.

MANAGEMENT & MARKETING

Today's Top Challenges for Orthodontists, Part 1

Volume 33 : Number 9 : Page 505 : Sep 1999

The next two editions of this column will be a change of pace. I thought it might be interesting to see what a variety of orthodontic consultants consider the most common problems they face in serving...

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