JCO Journal of Clinical Orthodontics
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MANAGEMENT & MARKETING Orthodontic Marketing Through Social Networking

VOLUME 47 : NUMBER 05 : PAGES (321-325) 2013

MATTHEW BLAKE HILLSTEAD, DDS

JAE HYUN PARK, DMD, MSD, MS, PHD

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How much do you know about social media in general and Facebook business pages in particular? If you are 35 or younger, you are probably an expert on Facebook. For the rest of us, Drs. Matthew Blake Hillstead and Jae Hyun Park do a good job of introducing and contrasting the personal and business uses of Facebook in this month'scolumn.

After you read the article, I challenge you to do the following: Start a business Facebook page and link it with your website. Identify your target audi...

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